Lauren and I make no secret of the fact that we love Primark. It was therefore with great fervour that I rushed to Look’s website to have the first peek at the new Autumn/Winter 2013 collection. The items aren’t due to launch in stores til August, but going into Primark is like going into battle (hands up who’s had a pushchair try to plough over them like a tank?) and so strategic planning is necessary.
Primark seems to have gone up a lot in people’s estimations recently, with many saying that their S/S 2013 collection and the pieces available on ASOS were all indicative of them really upping their game. So what do we make of the A/W collection?
To put it bluntly, I’m not hugely impressed. I don’t think this is anything personal against Primark, rather I just don’t think this winter is going to be very ‘me’ in general. I was a big fan of last year’s gothic-inspired stuff, but I think this winter I was hoping to see something a bit more cheerful. Alas, no. It’s all doom and bloody gloom again.
Dominatrixes, rejoice! Leather looks set to hang around. I do normally like leather, but a lot of the pieces this season have a crackled, patent finish that I’m not a fan of. I do like the mixing of textures on the leather, varsity-esque jumper though, so hopefully there’ll be some more bits like that that I can scoop up.
Another key look seems to be tartan. Again, I’m not a fan. Unless tartan is coming at me in the form of James McAvoy in a kilt ready to cart me off for a traditional Scottish wedding then I’ll leave it, ta. Lauren and I have discussed it at length (I do wonder how we still have jobs) and she thinks a pair of tartan trousers could work, while I’m willing to maybe try a tartan scarf if I absolutely have to. In the name of blogging, of course.
As we move onto the accessories in the collection, my sense of bewilderment begins to border on anguish. What are these cheap, be-jeweled pieces? I love statement jewellery, but the only things these seem to state is ‘hiya, I’m crap’.
Next, the shoes. Someone please explain to me when it suddenly became okay for heels to be this height? And slingback? And pointy-toed? Oh Yahweh, please take me from this world because I do not want to exist anymore.
FINALLY, there are some things that I do actually like. And what I do like, I like a lot. All of these are simply delightful:
And I’m sure once it all actually arrives there will be plenty of other pieces that I love in store. If not, then I’ll still be sporting neon and mesh and refusing to accept that S/S has ended, so please just bear with me through this difficult time.
What do you all think of the Primark’s A/W 2013 collection? Which pieces do you like?